Are you all geared up to start an online retail business? Unless you are an IT expert with web designing and digital marketing skills, you cannot run your online store. Online retailers bank upon developers and marketers for the management of their businesses. And Shopify CMS is the favorite of developers and marketers today. Why? Well, for running an online retail store successfully, right from selling products to accepting online payments, Shopify provides everything. It is an SEO friendly CMS, helping potential customers find your store easily, using search engines. Because selling more is all about getting seen on search engines! You can just sell any products and services online on Shopify! This platform supports the best practices of search engine optimization, ranging from use of SEO friendly URLs, meta tags, to title, customizable H1 and more. 

Managing of the A-Z of content is best facilitated by Shopify’s built-in CMS. Creation of blog posts and addition of new web pages becomes easy with this feature. Combining Shopify with WordPress is a must to avail this feature; the latter is easy and secure to use. 

Following are few more of the benefits of Shopify that makes it the favorite of developers and marketers:

  • xml files are robotically generated facilitating indexing of site changes and addition of new products so that the changes are fast noticed on search engines
  • It comes with built-in analytics helping business owners and managers keep track of sales and progress over time
  • The social network integration feature help customers spread the word through shares, thus enhancing market reach
  • Customers can get updates with the targeted email marketing feature
  • Marketing strategies can be supercharged with promotion campaigns like issuance of discount coupons, custom gift cards, discount codes, etc.
  • Online payments by customers are made simple, facilitated by 70 safe payment gateways based on regions.

 

And the list goes on…